MMR - China

Cathy Feng has been working in the market research field for more than ten years, focusing on consumer insights in the FMCG category in recent years. She is adept at using qualitative, quantitative, sensory, and artificial intelligence methods to uncover consumer behaviour and highlight market needs.

She provides professional full-chain marketing consulting and advice to clients on product/packaging development, brand positioning and marketing communications.

As the manager of MMR China, she is committed to driving innovation in research tools and methodologies to keep MMR's insights up to date in terms of newness, speed, depth and breadth, effectively empowering companies, brands, and people.

Mandy brings over a decade of expertise in quantitative market research, with a strong focus on FMCG markets across Southeast Asia, Japan, and China. She is highly experienced in applying advanced multivariate analysis to support new product development, market validation, and whitespace exploration.

Throughout her career, Mandy has partnered with many leading global and local brands, delivering actionable insights across categories including beverages, dairy, snacks, personal care, and home care. Her data-driven approach consistently helps clients optimize products, unlock opportunities, and accelerate growth.

Grace has over 10 years of expertise in sensory and consumer market research. Known for her meticulous client management style and mastery of both quantitative and qualitative methodologies, she designs bespoke research programs for Fortune 500 clients across food & beverage, personal care, and home care categories.

From decoding consumer sensory preferences to uncovering unmet market needs, Grace delivers deep insights and actionable strategies that can be directly applied to innovation and growth. Her rigorous approach and unwavering commitment not only strengthen client partnerships but also foster long-term mutual success.

With two decades of expertise in sensory and consumer insights within the food and personal care industry across the Asia Pacific and globally, Wanni serves as the Director of the Sensory Science team for Asia at MMR Research Worldwide. Her prior roles include positions at Reckitt Benckiser, specifically in Health & Nutrition (Dettol) and Nutrition (Mead Johnson), as well as at Firmenich Asia and Givaudan Asia.

Wanni's extensive experience spans a wide range of product categories, with a particular passion for the human sciences. Her work includes areas such as product perception, consumer experience, and cultural and social signals. Known for her curiosity, Wanni enjoys engaging with people, sharing experiences, and exploring new opportunities, especially within the realm of food.