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08 Apr, 2024
Beyond the transactional: Harnessing AI to cultivate whole-hearted engagement in consumer research
Read MoreNEWS RELEASE: RAPID GROWTH AT MMR RESEARCH RESULTS IN THE EXPANSION OF THEIR INDIA OFFICE
- MMR Research, a consumer and sensory research agency based in London, is moving its India office to a bigger space to accommodate the company's continuous rapid growth
MUMBAI, India: MMR Research India, a division of globally renowned consumer and sensory research agency, MMR Research Worldwide, aims to give the Indian market research industry a boost when it relocates into its new state of the art office space right in the heart of Mumbai. Occupying a prime location on the 10th floor of one of the busiest malls in the city, R-City, the new office will house the India research team along with many of MMR's global operations.
With increased demand for genuine sector expertise and industry-leading consumer research solutions, MMR India has seen consistent growth over the years, necessitating the need for larger facilities.
According to Chief Operations Officer at MMR Research Worldwide, Justine Yorke, “The new office space features cutting-edge tools to promote collaboration across the various teams and regions which is instrumental for exceptional client service. We are thrilled about this move as it demonstrates the work that has gone into deepening our global reach through our love of sensory and innovative research to drive significant commercial impact.”
As a global hub and home to MMR’s growing consumer research team, the Mumbai office consists of many of MMR’s global experts responsible for survey programming and data processing, graphic and motion designing to deliver high quality video and graphic solutions, in-house software development, providing holistic project and IT support as well as selecting and managing relationships with fieldwork partners. As a result of their change in location, MMR's team of experts are able to collaborate more effectively under one roof.
Commenting on this step Sandeep Budhiraja, Country Manager for MMR India said, “Moving into our larger space represents a significant milestone in the company's growth. Increasing our team will allow us to assist more clients in delivering more engaging and credible product experiences, which has consistently been our objective alongside increasing our global presence. We now employ over 50 people in India, and we are continuously growing.”
The MMR India team is set to occupy their new cutting-edge space from mid- September 2022. To take advantage of MMR’s best in world tailored services and solutions, CPGs can get in touch with Sandeep on S.Budhiraja@mmr-research.com
