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Why good enough is not enough

16 Apr 2026

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'If Your Product Updates Don’t Match the Frequency of Smartphone Upgrades, You'd Better Rethink Your Strategy.”

25 Nov 2025

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MMR at Printemps des Études 2025: Reconnecting Through Insight and Innovation

22 Oct 2025

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NEWS RELEASE: Non-Alcoholic Beverage Inventor, Ben Branson Calls for More Originality

22 Oct 2025

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Stop guessing. Start innovating confidently. Sensory Bot™ is here.

09 Oct 2025

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NEWS RELEASE: Sensory Bot™ Reveals the Unseen — Turning Product Experience into Your Competitive Edge

16 Sep 2025

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Pangborn 2025: An Essential New Paradigm for Product Development

15 Sep 2025

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NEWS RELEASE: MMR Research Publishes First Peer-Reviewed Paper on Regional Differences in Sensory Descriptive Analysis Product Testing

11 Sep 2025

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NEWS RELEASE: MMR’s Product Hub Named Best Interaction Data Analytics Solution at 2025 MarTech Breakthrough Awards

03 Sep 2025

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NEWS RELEASE: The Right Beverage at the Right Time? How Släcka is Heading Off Consumers’ Cravings

06 Aug 2025

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NEWS RELEASE: The Ultra-Processed Food Debate Isn’t As Cut & Dry As We Think

07 May 2025

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NEWS RELEASE: How Scent is Becoming the Ultimate Emotional Driver

31 Mar 2025