Spicing Up Meal Times Around the World

We love a cheeky Nando’s! So, we were thrilled when this world class restaurant chain approached us for help. The ambition? To make Nando’s Peri-Peri table sauces and marinades the centerpiece of family mealtimes.

Challenges like this demand a range of expertise, which MMR is amply qualified to handle. We devised a multistage approach that spanned insight mining, co-creation workshops and concept development and validation. Bringing everything together, with the guidance of our specialist consultants, enabled us to report back in a matter of weeks.

Armed with validated concepts, co-created with their target consumers, Nando’s was able to develop product plans with confidence.