Insights
03 Dec, 2024
How Snacking is Embracing the Product Age
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Sometimes less is more, but at MMR we always strive for more.
MMR is the place where sensory science meets exciting, powerful commercial applications. From branding and innovation to product development and retail strategy – our mantra is to make your entire brand experience more memorable. More extraordinary.
By collaborating with us, you’ll benefit from solutions spanning concept testing, product claims testing, packaging development and category understanding, as well as a suite of solutions for product testing and product optimization – via consumers and our expert global sensory panels. We offer innovative custom research solutions to challenging business problems. We enable our clients to be agile, nimble and responsive in their consumption of consumer insights by providing customized solutions with the right amount of flexibility.
Our global network of sensory experts help the world's most successful brands deliver compelling and believable experiences across product, pack and brand. It’s the tiny details that make all the difference.
MMR's U.S team brings extensive industry knowledge and crystal clear guidance to your research project. With decades of both agency and client-side experience under their belts, working in perfect alignment with your innovation goals and business needs, it's no wonder they're trusted by a wealth of leading U.S and global brands across the CPG industries. Get to know our experts in more detail below.
As more shoppers move online for their groceries, Biotiful wanted to use the power of sensory to inspire product trial across ecommerce environments.
Take a look at the articles below for a quick recap of our latest news, insights and industry trends. You never know what you may find.
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